With considerations of the general audience in mind, the ideal strategy is using the least amount of reading material to communicate the benefit of ExxonMobil’s investments in bioenergy development and heightening the company’s reputation regarding its climate change controversies.

The presentation statistically shows the emission rate comparison from the past, now, and future in an engaging visual sequence, narrating ExxonMobil’s plan to achieve net-zero Scope 1 and 2 greenhouse gas emissions by 2050.